The Story Behind Grace by Qaani – From the Perfumer’s Table
When I began working on Grace, I wasn’t thinking about trends, launches, or bestsellers. I was thinking about silence.
Tarun, the founder of Qaani, had asked me to imagine a scent that spoke without words. A perfume that felt like an aura—something anyone could wear, yet not feel like a perfume at all. That’s how Grace was born.
🌸 What Grace Is
Grace doesn’t walk into a room before you. It arrives with you—and stays long after.
With soft florals resting on a base of creamy musks and cashmere woods, it blurs the line between what’s considered masculine or feminine. It’s not defined by gender; it’s defined by character.
It’s universal, but never generic. Subtle, yet unforgettable.
A scent that sits close to skin. And even closer to soul.
💡 Who Grace Was Made For
When I composed this blend, I didn’t imagine a man or a woman. I imagined clarity. Someone thoughtful. Poised. Someone who doesn’t chase attention, but never goes unnoticed.
If you value discretion over drama, and elegance over excess, Grace was created for you.
And while many describe it as soft, it’s not fleeting. With its high concentration, the scent stays long, evolving quietly—hours after the first spray.
🧪 The Craft
Grace is composed at extrait de parfum strength, meaning it carries a high dose of fragrance oil. That’s what gives it both its longevity and its gentle projection. The ingredients are meticulously sourced, the balance precise. There’s no overload of sweetness, nor sharp edges. Just smoothness. And clarity.
It’s this clarity that has resonated with so many.
🌍 A Growing Favorite
Since its quiet release, Grace has become one of the most requested blends in the Qaani collection. It wasn’t designed for virality—it was designed for timelessness. And yet, it has found its way into dressing tables, travel kits, wedding boxes, and everyday rituals across India and beyond.
People who wear it often say they’ve stopped searching for their signature scent. Because Grace simply feels like… them.
🖤 Design in Harmony
The bottle mirrors the scent—understated, magnetic, and modern. The matte finish, the golden detail, the click of the magnetic cap. No flash. Just feeling.
🔚 A Note from the Nose
As the one who composed it, I return to Grace often. Not just to wear, but to remember. It reminds me of why I began creating perfumes in the first place—not to impress, but to express.
If you're drawn to fragrances that whisper more than they speak, that stay longer than they shout—Grace might just be the quietest revolution you wear.
– The Perfumer
For Qaani
Share
